Stupid Google Sheets Tricks for Experimenters

The wonderful combination of Google Sheets and the Google Analytics for Sheets add-on make it easy to analyze your AB tests, saving hours of trekking through GA reports after each test. Brian Massey will go over the tasks that can be automated using this powerful combination. Attendees can expect: How to setup GA and Sheets to be your test reporting platform Common tasks you can automate for test analysis Link to sample spreadsheets Attendees should be familiar with the Google Analytics for Sheets add on and the Google Analytics API.