Measuring Your User Journey to Know Exactly Where to Optimize

Topic Description:

You know your offer page isn't performing the way it should but you aren't sure exactly where to optimize. With our I's on the Journey system you will learn how to measure specific behaviors along your user's journey to know where you can improve. No more guessing!

Who is Julie Brade?

Julie Brade started with the team in 2015 and has grown to become an Account Manager and Lead Instructor. She has trained dozens of teams from Pat Flynn to Agora Financial to properly measure their data, understand the story the data is telling, and taking profitable action.

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MeasureSummit 2022

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MeasureSummit 2022 Speakers

Who Else Is Speaking at MeasureSummit 2022?!?

"Google Sheets and BigQuery"

Topic Description:

You'll get a look at how the Query function in Google Sheets is similar to SQL syntax and can help you learn BigQuery.

Plus, a side-by-side comparison of actions with the Query function and BigQuery equivalents.

Ben will also use Connected Sheets to bring data from BigQuery into Sheets.

Who is Ben Collins?

Ben helps individuals and businesses better understand their data and work more efficiently with Google Workspace tools.

Over 50,000 professionals from 1,000+ companies have enrolled in his training courses, including employees from PwC, Netflix, Verizon, Google, Capital One, and other Fortune 500 companies.

Google recognized Ben as a Google Developer Expert for Google Workspace Technology in 2019, one of only a handful worldwide.

Ben works primarily with Google Sheets and Apps Script and has extensive experience with Google Data Studio, Microsoft Excel, SQL, and Tableau. He previously taught data courses and workshops for General Assembly in Washington, D.C.

Connect with Ben on: LinkedIn | Twitter