MeasureSummit 2020

Agenda

DAY 1

September 22, 2020

Fireside Chat with Julian and Mercer

1PM NY / 7PM Berlin
Simo Ahava (8-bit-sheep)

Increase Your Remarketing ROI in 45 mins With This Free Tool

2PM NY / 8PM Berlin
Mike Rhodes (Agency Savvy)

Six Secrets of Google Data Studio

3PM NY / 9PM Berlin
Ahmad Kanani (Siavak)

Google Apps + Web for 2020 and Beyond

4PM NY / 10PM Berlin
Charles Farina (Adswerve)

How to Turn Your Measurement Work into a Product (and a Profitable Revenue Stream)

5PM NY / 11PM Berlin
David Krevitt (Coding is For Losers)

Julius Fedorovicius
Google Tag Manager Data Layer Tips and Tricks

1PM NY / 7PM Berlin
Julius Fedorovicius (Analytics Mania)

3 Keys to Avoiding Data Presentation Zombification and Creating an Impact with Your Insights

2PM NY / 8PM Berlin
Lea Pica (Leapica.com / Story-Driven Data)

Tom Breeze
How To Crush It With YouTube Ads - 3 Steps To Predictably Profitable And Stupendously Scalable Results

3PM NY / 9PM Berlin
Tom Breeze (Viewability)

Digital Analytics Trends: A Changing Industry and What's Next

4PM NY / 10PM Berlin
Krista Seiden (KS Digital)

Everyday Behavioral Science for Websites that Convert

5PM NY / 11PM Berlin
Brian Massey (Conversion Sciences LLC)

DAY 2

September 23, 2020

DAY 3

September 24, 2020

Fireside Chat with Julian and Mercer

1PM NY / 7PM Berlin
Julian & Mercer

Google Analytics and How To Avoid Bad Data

2PM NY / 8PM Berlin
Brian Clifton (Verified Data)

Advanced Techniques in Google Sheets to Enhance Your Data Workflows

3PM NY / 9PM Berlin
Ben Collins (The Collins School of Data)

Marketing Attribution 101 - Building Your Own Attribution Model

4PM NY / 10PM Berlin
Hussain Mehmood (Marketlytics)

Paul
Google Analytics Audits: Now and in the Future

5PM NY / 11PM Berlin
Paul Koks (online-metrics)

Leading vs. Lagging Metrics: How to Pick’em, How to Validate ‘em, and Where to Find ‘em

1PM NY / 7PM Berlin
Justin Rondeau (DigitalMarketer)

Server Site Tagging in Google Tag Manager

2PM NY / 8PM Berlin
Simo Ahava (8-bit-sheep)

Measuring All the Things: How to Stay Focused and Productive When the World is Demanding More of Your Time Than Ever

3PM NY / 9PM Berlin
Jeff Sauer

Khrystyna Grynko
When Do You Stop Analyzing and Start Taking Actions?

4PM NY / 10PM Berlin
Khrystyna Grynko (Better&Stronger)

MeasureSummit 2020 Recap & Closing

5PM NY / 11PM Berlin
Julian & Mercer

DAY 4

September 25, 2020