Google Tag Manager was introduced to the general public on October 1st, 2012. We are now celebrating its 10th anniversary. To mark this occasion, Simo Ahava will walk through the first ten years of Google Tag Manager, sharing historical info nuggets about the reasoning behind some of the most impactful feature releases to the tool. Additionally, Simo will take a look at the future of Google Tag Manager. What is in store for the next year, five years, and even ten years for this tag management solution?
Simo Ahava (2022)
Co-founder, Simmer